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Archives

Monthly Archive for: "July, 2018"
Home /
 Applying Sunscreen to the Status Quo
By Linda Rey
In Customer Service, Marketing, Prospecting
Posted July 25, 2018

Applying Sunscreen to the Status Quo

It’s summer time…the joys of barbecues, boating and the beach. Except when you fall asleep on the beach without reapplying your sunscreen. I hate when that happens! The worst part is when you’re [...]

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 Prospecting: TR(Y)AL & (T)ERROR
By Linda Rey
In Customer Service, Prospecting
Posted July 18, 2018

Prospecting: TR(Y)AL & (T)ERROR

I’m a broken record when it comes to new business development. Unless your business never (and I mean never ever) has clients that retire, relocate, downsize or die, you must consider new [...]

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 Marketing: Woes and Wows
By Linda Rey
In Manage Expectations, Marketing, Prospecting, ROI
Posted July 17, 2018

Marketing: Woes and Wows

I was thinking about how to outline a proverbial “good news, bad news” message. Marketing takes on different life forms when you’re deciding how to promote your business. A brief outline can be [...]

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 Marketing Super Power: Justice League Style
By Linda Rey
In Marketing, Networking, Prospecting, ROI, Sales
Posted July 9, 2018

Marketing Super Power: Justice League Style

Holy Metaphor Batman! There are many Comic Book Super Heroes, but let’s start, FOR NOW, with the Justice League from DC Comics. If your marketing needs a super power punch, let’s review how these [...]

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 Procrastination: Friend or Foe
By Linda Rey
In Goals, Manage Expectations, Marketing, Prospecting, ROI, Time Management
Posted July 8, 2018

Procrastination: Friend or Foe

It took me almost 6 months to write this. Then, a month to edit… So, I get it about procrastination, and time, and getting to it. Don’t you love irony? However, I think [...]

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